CORPORATE

Issue Date:          June 8, 2009
Ad reserve:          April 27, 2009
Materials due:     May 4, 2009

 

WHY FORTUNE?

 

 

REACH 3.8 MILLION

Fortune reaches 3.8 million business leaders.

 

 

FORTUNE READERS ARE DECISION MAKERS

75% of Fortune readers were involved with business purchases during the preceding 12 months (latest Fortune Subscriber Study).

 

 

FORTUNE READERS ARE IN THE C-SUITE

425,000 of Fortune readers are C-Suite/Chief Officers

(MMR 08).

 

 

COMPELLING SPECIAL SECTION READERSHIP

67% of Fortune readers recall seeing special sections in Fortune, according to the most recent five-year Harvey Research study. This compares to 39% for the average 4C ad that appeared run-of-book in Fortune in that same period.

 

A FRESH LOOK AT INTERNATIONAL TRADE

 

Fortune

 


International trade is the backbone of a global economy. While the world economy is slowing down, exporters should be positioning themselves for the new landscape of global trade.

 

To expose our readers to what’s happening in Asia, Europe, South America, and elsewhere in the world—and to look at how the financial crisis and decisions in Washington may affect business—Fortune Custom Publishing, in partnership with The Federation of International Trade Associations, is creating a special text-and-advertising section that asks:

 

  • Which finance companies, logistics companies, and other international trade service providers offer innovative solutions in the current environment?

 

  • Which emerging economies are going to be able to sustain some growth?

 

  • Where are trade barriers and regulations going to increase?

 

  • Which industries are already innovating in the way they do international trade?

 

  • Can fair trade and environmental protection help restore growth in international trade?

 

This section will provide a unique opportunity to promote and showcase your organization to Fortune’s audience of business decision-makers—all in a clear, informative environment.

 

 

 

 

 

 

 

 

COMPANION ONLINE OPPORTUNITY


Maximize your sponsorship by leveraging CNNMoney.com’s audience of more than 29 million unique users (Omniture, 2008 monthly average). For an incremental investment, we will create a special rollover unit with your custom text embedded within your ad. It will be posted on CNNMoney.com, a premium website that reaches influential business leaders and affluent investors.

 

 

Fortune  

VALUE-ADDED BENEFITS


All section advertisers may designate an executive to be interviewed and quoted in our section story.

 

A PDF of the supplement will be posted on CNNMoney.com under Special Sections and on fortune.com/adsections.

 

Full page advertisers will receive a free PDF of the story text for posting on their website.

EDITORIAL AND DESIGN EXPERTISE

 

Written by award-winning journalists, Fortune/Money Group special sections are created by a 15-member in-house team of editors, designers, and production managers, all dedicated to bringing your story to life. Our sections feature original artwork, charts, and graphs, and present positive story lines developed through interviews with advertisers, customers, and industry leaders.

 

For more information, please contact:

 

Bob Gehringer

Custom Publishing
Consultant

T 973.229.3261
bobgehringer@aol.com

Linda Lydon

Director, Custom Publishing

Fortune/Money Group

T 617.954.9420, F 617.954.9475

linda_lydon@timeinc.com

Or contact your Fortune/Money Group
sales representative.

 

 

Please fax insertion orders to:

Custom Publishing, 212.522.0999

 

 

For production specifications, visit:

www.fortunemoneygroup.com

 

Send all ad materials to:

Fortune Production Department 17-405

Att: Rohini Persaud, 212.522.6898

Time & Life Building

1271 Avenue of the Americas

New York, NY  10020

 

 

 

Fortune/Money Group
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